What is Amazon Exclusive?

 

The Amazon Exclusives program was launched in 2015, featuring just five sellers. The goal was to connect with the latest, most innovative...

What are the benefits of Amazon brand registry?

There are now more than 60,000 brands registered in Amazon’s Brand Registry around the world. It’s easy to see why, since the Amazon Brand...

Amazon has a social media platform?: We tried out Spark.

Most likely, you didn't know that Amazon has a social media platform called Spark. And you'd be in good company. With Facebook, Instagram,...

Help! I'm facing price erosion!

Are your prices being undercut by online resellers? When those resellers lower their prices, they’re usually quickly followed by other resellers,...

5 Reasons To Think of Amazon as Your Second D2C

Nowadays, anyone can sell online. From local listings to template websites, boutiques to warehouses and department stores, customers can find just...

8 Reasons Why Your Products Should be on Amazon

So, you’re thinking about selling your products on Amazon. There are clear opportunities and advantages when it comes to selling through one of...

How to Prepare your Brand for Black Friday and Cyber Monday on Amazon

Amazon accounted for about half of all Black Friday/Cyber Monday sales last year. With the online retail giant continuing to dominate the market,...

Buy box Suppression: Why Amazon's Price Matching is Killing Your Sales

If you sell on Amazon, nothing is more frustrating than something getting in the way of winning the buy box or completing a sale. It’s no secret...

Why You Should Protect Your Brand Online

You’ve worked incredibly hard to build your business, developing or sourcing just the right products to appeal to your customers. You...