Is There a Solution to Price Erosion?

Yes and no. Price erosion most often happens to brands when they don’t have a MAP policy in place, or when they’re unable to enforce their MAP...

What Happens to CRaPped Out Products?

If you’ve lost control of unauthorized retailers selling your products on Amazon, you’ve probably had a few, “Oh, crap!” moments—although, “Oh,...

What to Do If You Have Gray Market Sellers Breaking MAP

Where’s the MAP? No, we don't mean Dora the Explorer’s talking, overly self-exuberant map. In the eCommerce world, MAP is an acronym for “minimum...

I'm Bargaining Too Often With Retailers: Why You Need to Fight Margin Erosion

You sell a shirt at $34 in your brick-and-mortar stores. Customers go in, find one they like, and all seems well—until they price-check the shirt...

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