What Is Amazon DSP and How Does it Work?

Hoping to expand your advertising reach? Amazon's new demand-side platform (DSP) may be the answer.

Improve Your Search Rankings Through SEO

Many brands have mistaken notions about best SEO practices and, unfortunately, it can cost them. 

Amazon Moves Closer to Customers With New ‘Counter’ Pick-Up Service

One of Amazon’s biggest challenges has been how to find its way into brick-and-mortar retail without the massive expense involved in setting up...

Keep Brand Integrity: Scale Your Distribution

In the old world of commerce, distribution was just the way you got your products to market. Where your products ended up—and what they ended up...

Amazon Is Testing a New 'Top Brand' Badge: What It Means for Sellers

If you're a fashion seller on Amazon, listen up.

Pattern Ranks No. 2 in Utah's Fast 50

Utah Business magazine recognized Pattern as the No. 2 fastest-growing company in Utah for their annual Fast 50 recognition program. 

3 Keys to Grow and Optimize Your eCommerce Sales

Imagine a consumer browsing products in your brick-and-mortar store. They may peruse a few items, glance at a few price tags, and leave before you...

Why Protecting Your Brand Through Compliance Is Worth the Fight

If you want to sell a product for $50 but your distributors keep selling it for $30 on Amazon, that’s a problem. So what do you do? Nicely ask...

How Amazon Project Zero Can Help Brands Fight Counterfeit Products

Many brands have massive problems with counterfeit copies of their products being sold online. Not only does this have a huge impact on profits,...

Pattern Brand Managers: Your eCommerce Lifeline

What’s in a brand? A caffeinated soda by any other name may taste just as sweet as Coca-Cola (at a fraction of the cost), so why do the majority...

5 Tips for Writing Awesome Amazon Product Descriptions

Amazon is the largest retailer in the world, making it likely that you’ll be listing at least some of your products on the site. But with so many...