What Is a Lightning Deal and Why Is It Important for My Brand?

A lightning deal is a type of flash sale which appears under a section on Amazon’s homepage called ‘Today’s Deals.’ Here, consumers will find...

Hello. We're Pattern.

Nice to meet you! We’d like to formally introduce ourselves. We’re Pattern.

Despite our name, we aren’t fabric or paisley specialists—but we’re...

How to Handle Negative Product Reviews on Amazon

No matter what type of product you sell, negative product reviews are inevitable. They’re simply a part of life for anyone selling products...

How to Stop Falling Product Rankings on Amazon

 

If you’re selling on Amazon, are a number of metrics that you’re probably monitoring closely. Your product ranking is one of the most important...